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Richard Pickering

Director of Strategic Foresight & Intelligence • United Kingdom

Richard Pickering
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125 Old Broad Street
London, Greater London EC2N 1AR
United Kingdom

Office: +44 (20) 32963620

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Richard Pickering

Director of Strategic Foresight & Intelligence • United Kingdom


About

Richard leads strategic innovation for the EMEA business of Cushman & Wakefield.

Working closely with global transformation, technology and regional counterparts, his responsibilities include guiding the development of the firm’s digital platform in EMEA, driving transformation projects to an overarching business vision, developing the EMEA operating model for Analytics, and acting as the lead EMEA sponsor for digital product development.

Richard is also a keynote speaker on the future of real estate. He publishes a bi-weekly blog, Futures /Cut, with a readership of 6,000, which addresses how technology, society, urbanism and economics are transforming the real estate industry. He is passionate on the subject of regeneration and is the sponsor of a current campaign on the Future of Cities.

Originally trained as a lawyer, Richard since held roles in real estate consulting, and as Head of the UK Insight team for Cushman & Wakefield. He founded C&W’s Futures programme and his immediately prior role was as Chief Strategy Officer for the UK business. He sits on C&W’s UK Exco, its EMEA leadership team and chairs the innovation chapter of the EMEA OpCo.

Awards & Recognition

MBA (Distinction)
MSc Property Appraisal (Distinction)
LPC (Distinction)
BA (Hons) Law (2.1)
Member of the RICS

UK INSIGHTS

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Research

DNA of Real Estate

Track prime rents and yields in up to 43 cities across Europe, covering the key office, high street and logistics sectors.
Nigel Almond • 13/07/2026
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Research

H2 2025 EMEA Data Centre Market Update

Strong AI, cloud, and sovereign digital demand continues to expand EMEA data centre capacity, while power availability, grid access, and regulatory constraints increasingly determine where new development occurs. 
Matyas Fazekas • 17/02/2026
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MarketBeat

UK MarketBeats

Our Marketbeat reports provide quarterly commercial real estate market activity data covering supply, demand, and pricing trends. Explore our UK Marketbeat reports which cover office, life sciences, retail, industrial, investment, and specialist market sectors.
Edward Bavister • 28/07/2025
The Removal Of PDR Restriction
Insights

Unlocking New Opportunities: The Removal Of PDR Restrictions For Commercial-To-Residential Conversions

In a significant policy shift, Michael Gove, the Secretary of State for Levelling Up, Housing and Communities, announced on 13 February, proposals to change Class MA Permitted Development Rights (PDR) so that current floorspace and vacancy requirements will be removed, allowing  commercial buildings of any size the freedom to be converted into new homes. 
Fred Clifford • 05/03/2024
Sustainability
Article • Sustainability / ESG

Sustainable Dilapidations – Shifting Trends in The Green Agenda

The real estate industry is slowly shifting more towards retaining and repairing as opposed to demolishing and replacing. Whilst financial pressures continue to drive dilapidations, the real estate industry is on the journey to ensure sustainability is at the forefront of dilapidations.
Alex Charlesworth • 26/02/2024
ESG
Research • Sustainability / ESG

Unlocking Sustainable Success: The Rise of ESG Benchmarks in Real Estate

With benchmarks becoming increasingly prominent, it’s essential to understand what exactly they are and why they’re becoming an integral part of the decision-making process for organisations.
Emily Oldfield • 08/12/2023
digital office
Research

Mind the gap: the difference between IPMS and NIA rental values

While use of IPMS has increased over its ten-year existence, it has certainly not superseded the more traditional NIA measurement used for most office buildings when calculating rental values per sq ft.
Kiran Patel • 15/11/2023
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Insights

The EMEA Investor Update

A regular update on the commercial real estate investment scene in Europe.
James Young • 27/10/2022
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Research • Workplace

European Commercial Real Estate Versus Inflation: A Close Look at Past Performance

This part of our inflation series focuses on CRE across countries in Europe. Our report, Perspectives on European Inflation, explores causes of the current bout of inflation and how it differs by region.
Rebecca Rockey • 05/07/2022
Southwark station empty escalator
Insights • Economy

UK Real Estate Market View

A regular update on the commercial real estate market in the UK.
31/05/2022
modern office meeting room
Article

Commercial Property

Dedicated to delivering effective services in the EMEA region. 

What's new

Logistics Park East Midlands Gateway
Cushman & Wakefield Appointed As Valuer Of SEGRO’s UK Portfolio

Cushman & Wakefield has been appointed by SEGRO, the UK’s largest Real Estate Investment Trust (REIT), as valuer of its UK portfolio of modern warehousing, industrial property, data centres, and development land assets.

Richard Coleman • 08/05/2026

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Cushman & Wakefield Appoints Senior Leaders To Drive Insight-Driven Solutions Across APAC & EMEA Markets

Richard Pickering and Alvin So join the APAC & EMEA Multi-Markets team.

Lauren Joselyn • 17/12/2025

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Grade A London Office Space Facing Considerable Squeeze Beyond 2025

New quarterly London office data from Cushman & Wakefield highlights the constrained conditions faced by occupiers seeking Grade A space in London and points to further challenges to come, with just 5.91 million sq ft of total office space currently under construction and available beyond 2025.

Lauren Joselyn • 06/05/2025

Rod Edwards.jpg
Cushman & Wakefield Appoints Rod Edwards As Partner In Rating Team

Based in London, Edwards will play a pivotal role in supporting the firm's existing clients, developing the team, and focusing on new business opportunities.

Lauren Joselyn • 01/04/2025

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Cushman & Wakefield Appoints Patrick Hogan As Head Of EMEA Living Capital Markets

Real estate services firm Cushman & Wakefield has appointed Patrick Hogan as Head of EMEA Living Capital Markets.

Richard Coleman • 06/03/2025

Iversen Building (image)
Iversen Building Reaches Full Occupancy At The Oxford Science Park

The Iversen Building, a new purpose-built ‘lab ready’ 86,000 sq ft building based at The Oxford Science Park (TOSP), has reached 100% occupancy only twelve months after practical completion.

Vikki McCrindle • 28/02/2025

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Stane Retail Park In Colchester Sells For £33.95M

In the first major retail park acquisition of 2025, a private South African investor client of Pembrey Asset Management has acquired Stane Retail Park, Colchester, from developer The Churchmanor Estates Company plc, for £33.95 million.

Richard Coleman • 17/02/2025

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Central London Office Market Defies Economic Challenges With Robust Leasing And A Positive 2025 Forecast

The Central London office leasing market demonstrated remarkable resilience in 2024, achieving an overall take-up of 9.68 million sq ft, a 1% increase on 2023 and the second highest volume in the past five years, according to Cushman & Wakefield's latest ‘Central London Offices Marketbeat’ report.

Lauren Joselyn • 06/02/2025

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Powerhouse Markets Lead EMEA Data Centre Growth As New Markets Emerge To Reshape Landscape

A total of 21GW of data centre capacity across EMEA was operational, under construction, or in planning stages at the end of 2024 with operators increasingly looking beyond traditional powerhouse markets to meet demand, according to Cushman & Wakefield.

Richard Coleman • 05/02/2025

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European Commercial Real Estate Markets Experience Significant Yield Compression In Q4

New data from Cushman & Wakefield reveals that a growing number of European commercial real estate markets saw prime yields move inwards in Q4 2024, with 24 market sectors reporting an inward shift in Q4 2024, double the number in Q3, providing a clearer signal that Europe’s investment markets are on the road to recovery at the prime end of the market.  

Richard Coleman • 04/02/2025

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Cushman & Wakefield Completes Acquisition Of Its Affiliate In Finland

Global real estate services firm Cushman & Wakefield has completed the acquisition of its affiliate in Finland, having announced in November that it had entered a definitive agreement to acquire the firm.

 

Richard Coleman • 17/01/2025

Services

Development
There are now five economic factors of production - Labour, Land, Capital, Entrepreneurship, and Data. At Cushman & Wakefield, we understand the significance of each to generating successful outcomes in real estate development.
Learn More
Planning I Development

Our Planning team pairs strategic insight of the planning process with local, ‘boots-on-the-ground’ intelligence to give our clients the real benefit of a truly national platform.

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Receivership and Recovery Solutions
A confident next step for your distressed property assets 

The environment for recovery services is constantly evolving. Our Receivership & Recovery Solutions team brings more than 20 years’ experience in providing strategic advice to lending institutions, insolvency practitioners, corporate and equity fund clients, for distressed property assets and challenged lending situations.  
LEARN MORE

MORE INSIGHTS

economia circular
Article • Sustainability / ESG

Circular economy in retrofit works

The circular economy in retrofit works is one of the most effective strategies to make civil construction more sustainable.
Diego Batista • 15/07/2026
AI+ Teams Background
Insights • Economy

Artificial Intelligence and the Next Chapter for Australian Commercial Real Estate

Cushman & Wakefield has developed four possible scenarios of how AI may diffuse across the Australian economy over the next decade and modelled the implications of each of these on commercial real estate markets.

Sean Ellison • 15/07/2026
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Research

REdefining the Industrial Workplace: From Cost Center to Performance Driver

This report argues that workplace experience in factories, manufacturing plants and logistics facilities is now an operational imperative, directly linked to safety, productivity and retention.
Kim Yong • 14/07/2026
Treasury Volatility-web-card
Research • Investment / Capital Markets

As Treasury Volatility Returns, CRE Lenders Aren’t Backing Down

Rising Treasury volatility is testing CRE markets, but resilient lending and floating-rate debt are helping sustain deal activity.​
Adrian Ponsen • 14/07/2026
dna graphic
Research

DNA of Real Estate

Track prime rents and yields in up to 43 cities across Europe, covering the key office, high street and logistics sectors.
Nigel Almond • 13/07/2026
Clever Spaces
Insights

Clever Spaces: Shaped by People. Built for Talent.

Clever Spaces starts from a question that goes beyond real estate: what do people actually need to do their best work?
Raffaella Pinto • 06/07/2026
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Article • Workplace

AI is reshaping offices

AI adoption does not automatically reduce office demand. Instead, it is redefining the value of the workplace, accelerating selective relocations, and leaving behind buildings that lack the flexibility to meet evolving occupier needs.
Rafael Nolazco • 03/06/2026
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Article • Workplace

Office market opportunities: why now is the right time to relocate

Buenos Aires' Class A office market is far from standing still. It has entered a more mature, more strategic phase—one in which the best opportunities no longer present themselves. They have to be identified and pursued.
Mercedes Pagliettini • 20/05/2026
Valuation no agro
Article • Valuation

Valuation in Agriculture in the Age of Data

The Brazilian agribusiness sector is undergoing a phase of structural maturation. Squeezed margins, increased competition, consolidation among major players, and more sophisticated credit sources are transforming the way rural assets are perceived by the market.
Rogerio Cerreti • 23/03/2026

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